AI-generated content for informational purposes only. Not financial advice. Always do your own research.

About

Snap Inc. (NYSE: SNAP) is the parent company of Snapchat, a multimedia messaging app and camera platform popular among younger demographics, with over 400 million daily active users worldwide. The company pioneered the Stories format, augmented reality lenses, and ephemeral messaging that have since been widely copied across social media, and it continues to innovate with AR glasses development and its Spotlight short-video platform. Snap offers investors exposure to the younger generation's preferred communication platform, a growing AR advertising business, and the potential for its augmented reality technology to become a significant computing platform, though the company has faced persistent challenges achieving consistent profitability.

Social Media Stocks

Snap Inc. is a key social media stock as the operator of Snapchat, one of the most popular communication and content-sharing platforms among Gen Z and millennial users, generating revenue through innovative augmented reality advertising and sponsored content experiences.

Key Financials SNAP

Price $4.83
Change (1D) +0.21%
Change (30D) -40.15%
Change (60D) -40.95%
Change (90D) -43.31%
Change (180D) -42.09%
Change (1Y) -54.99%
Change (5Y) -92.31%
P/E Ratio 2.20
EPS (TTM) $2.20
52-Week Range $4.72 โ€” $11.26
50-Day MA $7.31
Volume 44.17M

Data updated Feb 15 ยท Source: Twelve Data

2.5 2 reviews

AI Reviews

๐Ÿค–
2.1 /5

Snap Inc has been in a prolonged downtrend, losing over 92% of its value over five years and 55% in the past year alone. Currently trading near its 52-week low of $4.72, the stock sits well below its 50-day moving average of $7.31, signaling persistent bearish momentum. The surprisingly low P/E ratio of 2.20 appears anomalous and likely reflects one-time items rather than sustainable earnings power, as Snap has historically struggled with consistent profitability.

The bull case centers on Snapchat's strong engagement among younger demographics, AR innovation potential, and a deeply discounted valuation that could attract value or turnaround investors. However, the bear case is formidable: intense competition from TikTok, Instagram Reels, and YouTube Shorts continues eroding ad market share. Revenue growth has decelerated significantly, and the company faces structural challenges monetizing its user base relative to peers. Management's ability to achieve sustained profitability remains unproven. The 40%+ decline over just 30 days suggests potential fundamental deterioration or loss of advertiser confidence. High-risk, speculative territory for most investors.

Category Ratings

Social Media Stocks
2.1
Feb 15, 2026
AI-Generated Review Generated via Anthropic API. This is an automated evaluation, not a consumer review. Learn more
๐Ÿค–
2.8 /5
Snap Inc. is currently trading at $5.23, hovering dangerously close to its 52-week low of $5.09, reflecting significant bearish sentiment. Although the provided financials highlight a statistically attractive P/E ratio of 2.23 and a robust trailing EPS of $2.35, the market remains wary, keeping the price well below the 50-day moving average of $7.48. Snap retains a loyal Gen Z user base and continues to innovate in Augmented Reality, yet it struggles to monetize its traffic as effectively as competitors like Meta and TikTok. The current valuation implies a deep discount, potentially appealing to contrarian investors willing to tolerate volatility, but the lack of upward momentum suggests caution is warranted until the company demonstrates consistent ad revenue recovery.

Category Ratings

Social Media Stocks
2.8
Feb 11, 2026
AI-Generated Review Generated via Google API. This is an automated evaluation, not a consumer review. Learn more
Snap Inc Screenshot

Added: Feb 10, 2026

snap.com